Ep 16 Innovative Make-up 3.5 Crore๐Ÿ’ฐFunding ๐Ÿคฉ Horses Stable Dr Vivek Bindra

please welcome motivational are you really ready [Applause] so let's now welcome our startup shalini [Music] and i am a punjabi girl coming from los angeles to bring you an amazing innovative beauty brand that's going to change the world of beauty so today we are raising three and a half crore at a 13 million valuation with a 20 discount we have formulated products that are targeted specifically for the indian skin tone so what we've done is we've created innovative products but we're taking a very omnidirectional approach a very 360 degree approach to beauty with online education that is community driven and of course social impact we really wanted to create a brand where you could just interchange your products as you go when i travel all i do is i take the beauty barrel and all these interchangeable components and then i just screw in what i need that women were looking for more self-care they were looking for more you know tips on mental health really merging wellness and beauty merging skin care in their products so i'll tell you about our products so shall we bring in your views now yes your model [Music] beautiful okay so tell me how long does it usually take you to put your makeup on minimum 30 to 45 minutes if i could give you a product that you could do your whole face in under 10 minutes would you love it no ways is it possible it's possible okay so this is all your skincare and makeup in three easy to use batons you can also customize these so let's say you're going do you work out yeah i do okay so let's say you're going to the gym maybe you just want your cleanser and a moisturizer okay maybe you're going to go to a party so maybe you'd like to have your lip and cheek stain and a highlighter so i'm going to show you how to do this very fast okay first i noticed that your lips are dry so we're going to just give you a little prep on the lip i do so many zooms i can literally get ready in under two minutes from my zooms you can use your fingers you can use a brush very easy buildable makeup and skincare i'm gonna take one of our add-ons so you control the makeup the makeup doesn't control you so you can go super natural to very dramatic on what you how you would like to look just tap it on now even the lipstick has skincare in it so you don't have to go buy separate you can do it i use skincare products all right take a look guys now you can take your finger smile tap tap tap tap [Music] you're done what do you think oh my god how's it look pretty that's it she's done her makeup is done she's ready to conquer her day you look beautiful all right thank you so much thank you you look pretty thank you very much yeah we can do one more little shine bright before you oh okay this is the highlighter we'll just go right down your nose again skin care built in and you're good to go what do you guys think voila amazing we love it it's amazing we're very excited to bring super innovative products to india with a quality level that i don't think this country has seen in addition to the global market so we're actually playing globally with this brand but obviously the impact starts in this country most first and foremost all right for now can we thank your model because now we would come straight to business time is fine and i understand and ease of caring and bulkiness is fine cost so these are priced very um in the more middle luxury range these are 32 these are 3500 rupees but you're getting two full-size products and in addition to this we have now started manufacturing in india so we will be able to do a price sensitive uh line for the indian market how many skus do you have for this currently we have seven but i personally invested into this brand 400 us 400 000 us dollars so we have over 35 globally compliant formulas developed my hope is to raise money today so we can then bring out some of these product lines like the foundations for the skin tones that will match with five years of research and development we have created 12 shades that match the fairest to the deepest of skin tones the dusky the wedish everybody in between within 12 shades we have launched the very first product made in india that is so innovative to india these nail polishes i don't think anyone has ever even experienced this this will be india's first mood boosting nail polish so when this dries down if you're stressed out certain colors will have a stress relief aromatherapy it'll smell like lavender if you feel like you need a little bit of energy like i did for this shoot today you go with a bright color you can smell it it gives you a lift so this is the innovation that we're bringing to india as well from a manufacturing side that will allow us to bring india to the world doctor startup so like that very much wonderful limited information understanding is my feeling now it is between you and your investors thank you very much all right let's cut across to the horses again and see if it's a deal or not uh arthi [Music] shani i love you i love your you as a person i love the product which you've created i would love to invest in you but there are certain terms which we want to negotiate i'll let the rest of the horses speak and we negotiate those terms along with my friends here but we will want to come in at the previous round valuation right now the current valuation which you are asking doesn't justify uh of course you have built a great network and the partnerships global partnerships but we would want to see the numbers for that and the traction huh no are you on the same page i'm on the same page okay okay i was hoping to start a new round but um other than the money and the funding i'm also interested in your network as well as any partnerships you can bring me i'm very interested in aligning with salon groups and creating a ready set jet experience within their you know that gives us instant distribution i personally have connects with people who own manufacturing units for beauty i also know one of the top retailers in india where we could distribute your product i can't name them here but would definitely bring that whole network in of retailers and manufacturing and help you on both those sites absolutely i think i'd like to second that there are some leading salon chains as well as a few brilliant d2c distributors from the nqba network that i'd love to open up for you see i mean with me i i work very closely with a huge network of women you know where we can kind of showcase and they're each entrepreneurs within themselves and kind of help you grow and you know take this to the next level so we're all ready to open up our network here and we bring in a lot of strategic value and i think that's why uh definitely the current rounds valuation does not justify us coming in so we would uh like to come in at the previous round so you'd like me to extend my current round for you yeah yeah yeah okay i will do that so congratulations thank you congratulations to all the horses who are you know part of this deal now congratulations [Music] you

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